Zapier

https://zapier.com/pricing
dev-tools per-task AI: bundled

Plans

Free
Free
/monthly
Professional
$19.99
/monthly
Team
$69
/monthly
Enterprise
Contact Sales

Credit Mechanics

Revenue Type
consumption
Overage Type
soft cap overage
Top-ups
Yes

Insights

Entry Price
$0
Top Price
$69
Price Range
wide
AI Investment
heavy
Pricing Complexity
medium
Transparency
high
Pricing Velocity
active
Price Direction
stable
Monetization Maturity
high
Field Fill Rate
100%

Changelog 5 events

plan renamed Jan 1, 1970

Replaced Starter plan ($19/mo) with Professional plan at same price — 61% discount vs old Professional ($49/mo)

Before: Starter at $19/mo, Professional at $49/mo
After: Professional at $19.99/mo (old Starter features + more)
feature added 2026-Q1

Launched MCP integration on free tier; each MCP tool call counts as 2 tasks toward monthly quota, driving free-to-paid conversion

plan added May 3, 2026

Added separate Agents product line with Free, Pro, and Enterprise tiers

Before: No Agents product offering
After: Agents Free ($0), Agents Pro ($33.33/mo billed annually), Agents Enterprise (contact sales)
plan added May 3, 2026

Added separate Chatbots product line with Free, Pro, Advanced, and Custom tiers

Before: No Chatbots product offering
After: Chatbots Free ($0), Pro ($13.33/mo), Advanced ($66.67/mo), Custom (contact sales)
feature added May 3, 2026

Tables and Forms now included on Free, Professional, and Team plans at no additional cost

Before: Tables and Forms were separate or add-on products
After: Tables, Forms, Zaps, and Zapier MCP included in unified core plans

Related Companies

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Competitors:
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