Clay
sales hybrid
AI: bundled
Plans
Free
Free
/monthly
Launch
$167
/monthly
Growth
$446
/monthly
Enterprise
Contact Sales
Credit Mechanics
Revenue Type
hybrid Overage Type
hard cap Rollover
Yes
Top-ups
Yes
Caps
Yes
Insights
Entry Price
$0
Top Price
$446
Price Range
wide
AI Investment
heavy
Pricing Complexity
high
Transparency
high
Pricing Velocity
active
Price Direction
stable
Monetization Maturity
high
Packaging Trend
stable
AI Trajectory
mature
Price Position
mid
Field Fill Rate
100%
Changelog 3 events
pricing restructured 2026-Q1
Introduced dual-currency model: "actions" (platform orchestration) alongside data credits (commodity). Consolidated from 5 tiers to 4. Inspired by Snowflake's compute-vs-storage split. Data credit costs reduced; expects 10% short-term revenue drop. 90% of users won't hit action limits.
Before: Credit-only model with 5 tiers
After: Dual-currency (actions + data credits) with 4 tiers
pricing metric changed 2026-Q1
Added "actions" as a new billing metric for platform orchestration work. Data credits remain for third-party data sourcing. Actions priced at <$0.01 each. Separates platform value capture from data commodity cost.
Before: Data credits only
After: Data credits + actions
plan removed 2026-Q1
Consolidated from 5 plan tiers to 4. Legacy customers grandfathered indefinitely with no cutoff date — against conventional pricing advice. New use cases (e.g., ads product) exclusive to modern plans.
Before: 5 plan tiers
After: 4 plan tiers
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Same category (sales):
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