Shopify
Plans
Source: pricing-page · Verified May 3, 2026
Sources
Insights
Computed from plan data, changelog events, and field coverage.
Changelog 9 events
Added a maximum cap on how much Plus customers can earn back in credits
Annual billing pushed hard: Basic $29→$25/mo ($19 annual), Grow $79→$65/mo ($49 annual), Advanced $299→$399/mo ($299 annual). Net price decrease for annual, increase for monthly Advanced.
New Agentic plan added at $0/mo for AI channel selling
Plus plan pricing clarified: $2,300/mo (3-year) or $2,500/mo (1-year). Variable fee 0.35-0.40% capped at $40K/mo. Maximum earnings cap added.
Corrected Grow and Advanced prices back to $79 and $299 — previous $95/$360 values were incorrect
Plus plan credit cap increased from $5,000 to $15,000
Grow plan now includes 3rd-party calculated shipping rates as add-on
Grow plan price increased from $79 to $95 per month
Advanced plan price increased from $299 to $360 per month
Related Companies
Notes
E-commerce platform powering online stores, POS, and multichannel selling. Four-tier flat-rate model (Basic, Grow, Advanced, Plus) with transaction fees layered on top. Prices shown are annual billing rates (monthly is ~25% higher, e.g. Basic $39/mo monthly). 3-day free trial then $1/mo for first 3 months. AI assistant (Sidekick) bundled into all plans.
Plans
Basic ($29/mo annual) — Solo entrepreneurs. Online store, POS Lite, card rates 2.9% + 30c, sell in AI chats, up to 87% shipping discounts, 10 inventory locations. No additional staff accounts. Earn up to $5,000 in credits.
Grow ($79/mo annual) — Small teams. Everything in Basic plus up to 5 staff accounts, card rates 2.7% + 30c, earn up to $7,500 in credits.
Advanced ($299/mo annual) — Global reach. Everything in Grow plus up to 15 staff accounts, card rates 2.5% + 30c, live 3rd-party shipping rates, regional store tailoring, earn up to $10,000 in credits.
Plus ($2,300/mo 3-year or $2,500/mo 1-year) — Complex businesses. Everything in Advanced plus unlimited staff accounts, card rates 2.25% + 30c, fully customizable checkout, up to 200 POS Pro locations, B2B/wholesale, priority 24/7 phone support. Variable fee 0.35-0.40% capped at $40K/mo. Maximum earnings cap applies.
Notes
Revenue model is hybrid: flat platform fee plus percentage transaction fees on every sale. Third-party payment gateway surcharge (2% Basic, 1% Grow, 0.5% Advanced, 0% Plus if using Shopify Payments). Annual billing saves ~25%. POS Pro add-on $89/mo per location. Agentic Commerce (sell through AI channels like ChatGPT, Perplexity) available at $0/mo — only pay card rates on sales. Shopify has crossed $1.1 trillion in cumulative merchant GMV. AI (Sidekick) is bundled into every plan with "millions of tokens" included.